I had been working as a German-language translator for about 15 years and decided it was time to branch out into something else. I spent about a year thinking about what type of business I could start up and then one day I listened to podcast by someone who had set up a company in the USA selling waterproof stickers. I thought I could probably do the same with more of a focus on New Zealand and Australian culture, so I made up a few stickers and launched Good Logo.Co
When I first started making the stickers, I just came up with some random ideas related to New Zealand and Australian culture, like a Pavlova sticker, a feijoa sticker, an Uluru sticker. Things like that. But it soon became clear that the popular stickers were things related to people's passions, particularly fishing and hunting. My fish and sea-related stickers started selling well and the hunting stickers were popular too.
That's when I started to realise that people are really enthusiastic and supportive of their passions and it opened my eyes to things that I hadn't really thought about before. For example, I never realised how passionate people are about hunting because it's not something I've ever done myself. So Good Logo.Co is now all about tapping into the passions people have, the things that bring happiness into their lives.
Do you only make stickers?
We are branching out into other areas now, still with a focus on the things people are passionate about. We now offer beautiful wall decals and have also launched customisable iPhone cases, so people can get a phone case that reflects their personality and their passions.
We have big plans for further products as the company develops. So stay tuned!
Anything else you would like to say about Good Logo Co?
Just that we are a regular Kiwi small business and are committed to customer satisfaction. We operate our web shop through Shopify, which gives you the peace of mind that your payments will be processedsecurely using state-of-the-art technology. Your credit card information is never revealed to us as the operator of the website and we do not sell your contact information or send you unwanted emails. You can always unsubscribe from our mailing list at any time.
The Good Logo Co family is Joe and Anita with our two children JJ and Nina. We are based in the town of Omokoroa near the city of Tauranga on New Zealand's North Island. We are also close to the (pre-Covid) tourist mecca of Mount Maunganui. Omokoroa is a peninsula that juts out into the Tauranga Harbour, it is a beautiful place to live and we are lucky to live here. Our main hobbies as a family are fishing in the harbour and hiking in the Kaimai ranges.